Jason Reid

The Contractor's Edge series of books provides contractors and tradesmen with essential information needed for various aspects of their workflow. The series currently consists of two titles: Contractor’s Survival Guide and Jobsite First Aid.

The SMALL BUSINESS SURVIVAL GUIDE is a pragmatic book geared toward entrepreneurs who want to grow their small business fast. The book is not about creating a mission or strategic planning. Rather, it’s a hands-on tool that teaches small business owners what they need to know about marketing, sales, hiring and managing employees, cost control, and other basic business principles to ensure their business is successful and profitable. The tips and tricks included here are ripped from the… Show more

The SMALL BUSINESS SURVIVAL GUIDE is a pragmatic book geared toward entrepreneurs who want to grow their small business fast. The book is not about creating a mission or strategic planning. Rather, it’s a hands-on tool that teaches small business owners what they need to know about marketing, sales, hiring and managing employees, cost control, and other basic business principles to ensure their business is successful and profitable. The tips and tricks included here are ripped from the author's real-life experiences building his business from nothing to one of the largest residential repaint contracting companies in the country, doing $40 million in business per year. Whether your business has one employee or one thousand, if you follow all the steps outlined in The SMALL BUSINESS SURVIVAL GUIDE, you can have a successful business that will be the envy of all your competitors! Show less

Big banks and Wall Street did not act alone in creating our "Great Recession." They had partners. Hundreds of boiler room operations sprung up across the USA jammed with money-hungry twenty-somethings fresh from parking cars, trained for 30 days, and then let loose to sell just about anyone into refinancing their home. Jim Roberts, CEO of fictional Katana Mortgage, knew his firm was perfectly placed to ride the wave of loose money and virtually non-existent regulations to become a major player… Show more

Big banks and Wall Street did not act alone in creating our "Great Recession." They had partners. Hundreds of boiler room operations sprung up across the USA jammed with money-hungry twenty-somethings fresh from parking cars, trained for 30 days, and then let loose to sell just about anyone into refinancing their home. Jim Roberts, CEO of fictional Katana Mortgage, knew his firm was perfectly placed to ride the wave of loose money and virtually non-existent regulations to become a major player in the developing subprime market. Driven by greed and an insatiable appetite for closing deals, he turned his sales floor into a place where a young man's fortune could be made, as long as his conscience was checked at the door. But with margin calls coming in from his broker, a potential buyer suspicious of his books, a looming mutiny from his top salesman and with his marriage falling apart, Jim faces the greatest challenge of his life: to just hold everything together. In an industry where everyone lies, does he have a chance of discovering the truth about what's important in life? Liar Loan steps behind the curtain and shows readers the inner workings of a retail mortgage operation where hard-selling closers with little or no banking experience transformed an industry and nearly toppled the largest economy in the world, all by convincing unqualified individual homeowners to use their home as an ATM. Although a work of fiction, the Liar Loan story mirrors what really happened, hundreds of times over. In many ways, it continues to this day. Show less

A book for every child who has ever been scared of a bug in their room, and for every parent they have screamed for.

Are you a home improvement contractor frustrated by slow growth, low margins, lack of leads, and customers who won't sign on the dotted line? Are you worried about the impact the economy will have on your business? Do you find it harder each year just to stay even, let alone grow your business? Let the Contractor's Survival Guide show you how to succeed while your competitors are failing – no matter how bad the economy gets.